Helping ecommerce brands improve their websites and email marketing

Ecommerce optimisation • Email marketing • Website strategy

Work With Me
Work With Me

How I can help

A stylized outline of a gear or mechanical cog in orange with a black background.

Website Optimisation

Improve conversion, UX and store performance.


Audit customer journeys, remove friction and optimise the store experience.

Outline of an open envelope with a letter inside, depicted in orange lines on a black background.

Email Marketing

Klaviyo flows, campaigns & lifecycle strategy.


Automated systems that drive retention, repeat purchases and customer value.

Orange target with an arrow hitting the bullseye.

Ecommerce Strategy

Helping brands make smarter decisions with data.


Turn analytics and testing into practical strategies that grow revenue.

Learn more
Learn more
Three bottles of tahi skincare or beauty products lying on wet rocks in a shallow stream.

Trusted by

Collection of skincare products and containers with the brand name TWYG, including stacked bowls, boxes, and a tube, set against a plain background.
Text reading 'tahi' with 'self-care' on the left and 'skin-care' on the right, in black font on a white background. Tahi skincare logo
Logo of the company TWYG in stylized black outline text.
Logo of the company The Gut Cø. in stylized black outline
The logo for the brand 'byebyebad' with stylized lowercase letters in dark green.
Two hands hold green bottles of hand sanitizer against a blue background, one spray bottle and one pump bottle, both labeled 'bye bye bad' and 'Natural Hand Protector'.
A white resealable bag labeled "The Gut Co Protein (collagen + WPI)" with a minimalist geometric design, placed on white paper with a dark vanilla bean pod beside it.
Google Analytics logo with a bar chart icon in orange shades and the text 'Google Analytics' in gray
WordPress logo with a black and gray circle containing a stylized 'W' on the left, and the word 'WordPress' in blue and gray text to the right.
The black logo of Squarespace, featuring a stylized interconnected geometric pattern, with the word "SQUARESPACE" written beneath in uppercase letters.
Green shopping bag with white Shopify logo
The word 'kh Vy' written in large black letters on a transparent background
Meta logo featuring a blue infinity symbol followed by the text 'Meta' in dark blue.
Contact me
Contact me